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Are you good enough for me?

Seems like a strange question right?   I think so. Except I’ve had more than one client confess to being nervous about working with me (or even sending me an email!) because they were worried about their writing and what I would think.   Working with a copywriter can be a...

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How to write upside down

No, this is not a post about how to write while doing yoga. But if you train yourself - and others - to write like this, we might all have more time for yoga.   The best business writing is logical and to the point, much like a...

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The truth about editing

It’s always easier to edit a document than start from scratch, right? Wrong. It’s often easier, yes. Starting words can be useful, but sometimes working from a draft can actually hold you back. Like most things, the trick is knowing when to hold ‘em, when...

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Nobody said it was easy

We’ve all been there. You need to write a proposal/business plan/blog post but inspiration is nowhere to be found. (You know this because you've tried finding it via your inbox/Facebook/Twitter/fridge/coffee machine/one million other places.)   Why is getting started sometimes the hardest part?   When you write for a...

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Two steps to perfect proofreading

Seems like proofreading has become a bit of an old fashioned game. I can see people's eyes glaze over when I mention it, like they're preparing themselves for a lecture on apostrophes.   Like it or not, spelling mistakes, bad grammar and sloppy punctuation are not a...

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